Frank van Bruggen M.A.

Frank van Bruggen M.A.

The Randstad, Netherlands
2K followers 500+ connections

About

I am a senior digital business and marketing director with over two decades of leadership experience in driving growth through customer-first digitization and marketing & E-commerce acceleration.
Leading the digital acceleration and marketing & E-commerce growth agenda for multinational mid-market clients in various B2C and B2B industries:
-Consumer Goods, e.g. K-Swiss, Palladium, Gaastra;
-Media and Publishing, e.g. Telegraaf Media Groep/ Mediahuis;
-Financial and Professional Services, e.g. Van Lanschot Kempen, Loyens & Loeff;
-Private Equity, e.g. HAL Investments, DCIF, Newconomy;
-Energy, e.g. Alliander.

In senior interim management positions at the intersection of digital acceleration, strategic marketing and (e)commerce, such as:
▫️Marketing & E-commerce Directeur (CMO)
▫️Director Digital & Customer Experience
▫️Head of Digital & E-commerce
▫️Group Directeur Marketing & Digital
▫️Director Digital Commerce, CX & Digital Marketing

My mission is to accelerate digital with a strong focus on the marketing and e-commerce domain and by putting customers and excellent customer journeys at the heart of digital business transformations.
Reinventing and delivering data and AI-powered customer experiences, value propositions, go-to-market strategies and digital products/ services/ channels that increase positive customer, brand and business impact.

I am a senior digital and marketing generalist with strong business acumen, digital DNA, customer-obsessed mindset and a University business (Master's / 'doctoraal') degree in Economics.
Passionate about the intersection of digitization and customer centricity to better serve customers and accelerate profitable growth. My underlying belief is that sustainable growth can only be achieved when companies step-up their end-to-end value stream for customers.
Extensive general management experience in leading, building and transforming high performance (cross-functional) teams, departments and business units in the digital domain.
Seasoned in connecting strategy, cross-functional execution and people to deliver measurable results.
Change leader with excellent communication and influencing skills; powerful in connecting stakeholders at different levels in multi-stakeholder (matrix) international environments with broad product/service portfolios.
I believe in continuously evolving organizations with empowered teams and specialists, fostering a collaborative culture that values diverse perspectives.

#digitaltransformation #digitalgrowth #marketing #ecommerce #customerexperience #digitalexperience #technology #martech

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Experience

  • Working for premium brands like: K-Swiss, HAL Invest, Loyens & Loeff, Van Lanschot Kempen, Alliander

    Amsterdam, Noord-Holland, Nederland

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    Amsterdam Area, Netherlands

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    Amsterdam Area, Netherlands

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    Amsterdam Area, Netherlands

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    Amsterdam Area, Netherlands

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    Amsterdam Area, Netherlands

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    Haarlem

Education

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    M.A. I Master's degree/ 'Doctoraal' certificate Economics

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Languages

  • Dutch

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  • English

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